Dropshipping is selling products or goods by retailers that use dropship suppliers (including the manufacturers themselves), while the former do not need to take the responsibility of supplying or carrying the product to the consumer.This means, if you have an online business, you can either ‘dropship’ your products directly to your wholesale buyers; or else, search for a dropshipping company that will handle the shipping on your behalf.
However, if you are a small business owner who has started selling products from home, you would probably not prefer carrying things much. The reason is simple. Those who have started their own e-business for the first time, do not always have a lot of liquid cash or capital to buy a large quantity of products, or have the space for warehousing or storing their goods or items that are to be sold online; and it is exactly where your dropshipping partner will save you lots of money.
The Worldwide Brands has given a very compact definition of dropshipping, “Dropshipping is a service offered by some Wholesalers. When you use a Wholesaler who offers Drop Shipping you don’t have to worry about stocking or shipping products. Instead, when you get an order from a customer, you contact your wholesaler and they ship it to your customer for you. This means you, as a retailer, can sell a variety of products without ever having to stock any inventory whatsoever. This makes drop shipping very appealing for new, small, home-based online businesses.”
As you connect to the wholesale dropshippers, they can display the commodities that you have planned to sell in their online (or even physical) stores, and then, market those products on your behalf to their various customers directly. While, you – asan e-business owner – can easily expand your market, indirectly, reaching out to more and more customers.
After displaying and selling your products to the respective customers, your dropshipper partner sends you the transaction invoice related to the customer purchase. Then after, the products are confirmed and shipped from the warehouse directly to the customer’s address. Thus, such a delivery process not only saves you money, but also proves to be lucrative to your partner by saving them the time for individual marketing with very less effort.
In other words, the advantages of drop shipping are that, you don’t need to buy inventory, or store them, and instead, can begin your online business at a very low startup cost, and can even add or change up your product offerings very easily. Eventually, you can increase your customers indirectly, and with very minimal risk, saving your time, money, as well as, effort. Gradually, more and more wholesale buyers will show interest to partner with you, especially when you gain a little bit of reputation as a dropship wholesaler.
In fact, the entire model of drop ship marketing is very flexible, however, you should also make sure that you partner only with a reliable or experienced dropshipper who have a considerable experience in the field. In this way, you let your wholesale drop shipping partner handle the marketing of the products you offer, while you find the time to stay focused on the procurement, logistics, and other aspects of your business. Thus, it is an overall lucrative and win-win situation not for you, but also for your dropshippers.